For most hairdressers who’ve just started a new business, the most significant thing they’re afraid of is not being able to satisfy a client’s needs. This fear drives them to offer excellent customer service and experience early success. Unfortunately, with the evolution of their careers comes complacency, and they begin making certain mistakes that spell doom for their once-thriving businesses. Could you be guilty of these three business-ending errors?
Refusing to Grow
If you’ve been in the same position for five, ten, or fifteen years, then something’s seriously wrong. With the industry evolving continually, you need to keep up. That means keeping up with the new trends in hairdressing and expanding your business. It also means updating your supplies and equipment, whether it’s more effective shampoo or the latest hairdressing scissors from scissortec.com.
Failing to Listen
When a client comes to your hairdressing business and asks to get a particular haircut, do you try to talk them out of it merely because you don’t think it’ll suit them? That’s one of the most annoying things to do, and you’ll be lucky to see them back. Remember that it’s their hair and money you are talking about here. Thus, do your part and give your customer what they want.
Talking Ill of Your Customers
Every hairdresser has done this once or twice before. However, if your employees are sucked into this behavior, then you are poisoning your business. No matter how annoying stylists find their most recent clients, they should refrain from discussing them with their colleagues. Talking bad of your clients will make them go away, and soon, you’ll have no one to serve or talk about.
If you’ve made more than one of these career-crushing mistakes in your business, it’s okay. What’s not okay is failing to rectify them.